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Rigour & Reach 
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Rigour & Reach is a fortnightly research-focused e-news blast facilitated by the Corporate Relations & Communications Office. We have condensed our faculty’s research into easy-to-read, bite-sized articles so that our community can benefit form our work.

 

Associate Professor Ang Swee Hoon from the Department of Marketing is a co-ordinator for Rigour & Reach


 




How Institutional Investors Help IPOs

 

Released from Corporate Relations & Communications Office on 2 December 2011 

Post-IPO institutional trading (excluding allocation sales) outperforms a buy-and-hold investment strategy in IPOs, suggesting that institutions continue to possess private information about IPO firms, even after the IPO.

 

Asst Prof Juang Kiekun, Department of Finance, NUS Business School

 



Cyberloafing Can Make You More Productive


Released from Corporate Relations & Communications Office on 4 November 2011 

Past research found that activities that are fun and interesting have greater impact on resource recovery than those that are less interesting. Extending this to the workplace, it is plausible that employees who cyberloaf recover quickly and are more productive than those who just take a break.

Assoc Prof Vivien Lim, Department of Management and Organisation, NUS Business School


Ageing But Not Declining

 

Released from Corporate Relations & Communications Office on 17 October 2011 

One of the more interesting study results of job performance research is that age does not affect job performance at all.

 

Professor Michael Frese, Department of Management and Organisation, NUS Business School





Does Breaking Rules An Entrepreneur Make?

 

Released from Corporate Relations & Communications Office on 22 September 2011 

Individuals who engaged in modest rule breaking when young are more likely to become entrepreneurs than corporate managers in their later life. By contrast, severe rule breaking was not related to becoming an entrepreneur or a corporate executive, suggesting that severe rule breaking could impede an individual’s career attainment and reduce the likelihood of becoming either an entrepreneur or a manager.

 

Professor Richard Arvey, Head of Department of Management and Organisation, NUS Business School

 




Cultivating Innovation In An Organisation

 

Released from Corporate Relations & Communications Office on 15 August 2011 

Leaders of creativity should be very flexible, to be very sensitive to what is needed now and to know that the creative and innovative process is a process full of contradictions.

 

Professor Michael Frese, Department of Management and Organisation, NUS Business School

 




What's Fair Value When Returning A Favour?

 

Released from Corporate Relations & Communications Office on 18 July 2011 

There is a discrepancy between givers and receivers in social reciprocity: Favour givers expect to be reciprocated on the basis of incurred cost, whereas favour receivers tend to reciprocate based on the benefits.

 

Asst Prof Yan Zhang, Department of Marketing, NUS Business School

 



Social Connections Reduce Tendency To Lie In Resumes

Released from Corporate Relations & Communications Office on 17 June 2011 

Respondents with social networks felt that their ties could help them get a job. In addition, there was the fear of breaching the trust they enjoyed with their contacts, as any violation could affect ties with them. These factors reduced the incentive for these respondents to lie or cheat on their resumes.

Assoc Prof Vivien Lim, Department of Management and Organisation, NUS Business School



What Do Firms Gain From Having A Borrowing Relationship?

Released from Corporate Relations & Communications Office on 6 May 2011 

More than just securing a loan, it pays to cultivate a relationship with one’s banker, especially when one prefers to keep corporate information private.


Assoc Prof Anand Srinivasan, Department of Finance, NUS Business School

 



What's Funny To You May Not Be Funny To Me

 

Released from Corporate Relations & Communications Office on 5 April 2011 

Our research underscores the interplay between culture and humor ads, reinforcing the notion that the interpretation of ad meanings resides within the culturally-constituted world.

 

Assoc Prof Lee Yih Hwai, Department of Marketing, NUS Business School



How Much Can Creditors Recover During Industry Distress?

 

Released from Corporate Relations & Communications Office on 2 March 2011 

Collateralization and seniority of debt, industry profitability and industry distress influence recovery risk and default risk.

 

Assoc Prof Anand Srinivasan, Department of Finance, NUS Business School









Long Live TV And Print

Released from Corporate Relations & Communications Office on 7 February 2011 

The media landscape will continue to evolve, and as it does, technology will breathe new life into traditional media.

Each medium offers vastly different strengths and weaknesses and in order. To optimise their investment and maximise reach, marketers should employ multiple platforms

Assoc Prof Ashok Charan and Assoc Prof Ang Swee Hoon, Department of Marketing, NUS Business School



Reap The Benefits Of Sensible Segmentation

Released from Corporate Relations & Communications Office on 3 January 2011 

Regardless of which segmentation approach is used, clarity and simplicity make the biggest difference in terms of maximising the chances of marketplace success.

Adjunct Asst Prof Andreas Birnik, Department of Strategy and Policy, NUS Business School




So What Do I Get? The Bank's View Of Lending Relationships

Released from Corporate Relations & Communications Office on 3 December 2010 

When relationship banking is being employed, a bank’s loan market share and share of other financial products such as underwriting services can be fortified.

Assoc Prof Anand Srinivasan, Department of Finance, NUS Business School





How Effective Are Loyalty Reward Programmes?


Released from Corporate Relations & Communications Office on 4 November 2010 

Offering an attractive reward programme (mix of soft and hard rewards, higher tier service levels and customisation) is likely to boost repeat purchase.

These same tactics can potentially raise switching costs at the point of purchase, thus enhancing brand loyalty.


Assoc Prof Jochen Wirtz, Department of Marketing, NUS Business School





Can There Be Too Much Service Friendliness?


Released from Corporate Relations & Communications Office on 
1 October 2010 

Frontline employees should be trained to adaptively deliver appropriate amounts of emotion that match the emotional receptivity levels of the customers.


The ability to detect and respond to different levels of emotional receptivity may even be considered a selection criterion for frontline employees.


Assoc Prof Lee Yin Hwai, Department of Marketing, NUS Business School




What Motivates Gambling Addicts?


Released from Corporate Relations & Communications Office on 
3 September 2010 

While the motivation of problem gamblers may vary, we found that there are demographic and behavioural characteristics associated with each of Self-medicating and Pleasure-seekers gambling addicts.

Dr Li Xiuping, Department of Marketing, NUS Business School

 

 




Legacy Beliefs And Leadership


Released from Corporate Relations & Communications Office on 
20 August 2010 

As a leader passes his prime, legacy beliefs dominate as motivators by providing these older leaders with a sense of meaning and purpose for their actions. As such, legacy beliefs motivate leaders to maintain an active leadership engagement as they believe that their leadership actions have a purpose, and especially so as they get older.

Professor Michael Frese, Department of Management and Organisation, NUS Business School




Reality Check: The Customer Is Not Always Right


Released from Corporate Relations & Communications Office on 
6 August 2010 

The occurrence of customer misbehavior prompts the need for jobs and technology to control such behavior, thus creating employment opportunities and new expertise.

Assoc Prof Jochen Wirtz, Department of Marketing, NUS Business School




Not All Firms That Default May Be Liquidated


Released from Corporate Relations & Communications Office on 
23 July 2010 

Creditors may have an incentive to liquidate prematurely which results in inefficiencies due to agency costs. However, these costs can be avoided by debt equity swaps, which are a common feature of corporate restructurings.

Dr Hassan Naqvi, Department of Finance, NUS Business School




How China Grows Economically

Released from Corporate Relations & Communications Office on 9 July 2010 

China is an important counter-example to the law-finance-growth nexus argument; an alternative financing and governance mechanisms can overcome weak legal and financial systems and produce economic growth.

Dr Qian Meijun, Department of Finance, NUS Business School




Making Better Business Decisions: What Do We Know And When And Where Do We Know It?     

Released from Corporate Relations & Communications Office on 25 June 2010 

While there is no simple rule for making better decisions, research suggests that there is value for companies to ensure sufficient time and resources to enhance both communication and contemplation in organizations.

Dr Kim-Chi Wakefield Trinh, Department of Strategy and Policy, NUS Business School



Harnessing People Power 

Released from Corporate Relations & Communications Office on 11 June 2010

Human capital is certainly not the only or even the main criterion for assessing the potential of small businesses. Other evaluative criteria such as intelligence, learning ability and motivational characteristics also need to be considered, as any HR professional can attest.

Professor Michael Frese, Department of Management and Organisation, NUS Business School





Getting The Message Across

Released from Corporate Relations & Communications Office on 27 May 2010

Country differences are mostly in degree rather than in direction, adding or deleting a design element or dimension is likely to elicit more favourable responses across cultures.

Professor Leong Siew Meng, Department of Marketing, NUS Business School








Preferences For Risk Exist In The Genes

Released from Corporate Relations & Communications Office on 14 May 2010

Our study on heritability shows that besides these underlying causes, there is some evidence of genetic basis for human behavior in risky decision-making.

Professor Richard Arvey and Dr Jayanth Narayanan, Department of Management and Organisation, NUS Business School




Dealing With Cross-Cultural Differences At The Workplace

Released from Corporate Relations & Communications Office on 30 April 2010

Singaporeans tend to avoid rather than engage aggressively when a workplace offense occurs. Or perhaps, growing up in a multiracial society, Singaporeans are more cognizant and tolerant of differences, and hence, less likely to incur such offenses.

Assoc Prof Vivien Lim, Department of Management and Organisation, NUS Business School





What Makes Singaporeans Happy

Released from Corporate Relations & Communications Office on 16 April 2010

But what makes Singaporeans happy? We found five contributing factors: fluency in English, satisfaction with personal life, satisfaction with interpersonal life, pride in being a Singaporean, and the perception of how the Government deals with ethnic diversity

Senior Lecturer Tambyah Siok Kuan and Assoc Prof Tan Soo Jiuan, Department of Marketing, NUS Business School



Moving Towards Service Economies

Released from Corporate Relations & Communications Office on 1 April 2010

With Asian economies developing rapidly, services have become the major driver of economic growth in our region.

Assoc Prof Jochen Wirtz, Department of Marketing, NUS Business School





Being Entrepreneurial Reaps Dividends

Released from Corporate Relations & Communications Office on 19 March 2010


Does it matter which dimension of entrepreneurial orientation is associated with performance? We found that it does not. All dimensions-innovativeness, risk and proactiveness – contribute to success in the same way.

Professor Michael Frese, Department of Management and Organisation, NUS Business School







Our Decision Can Create Chaos

Released from Corporate Relations & Communications Office on 5 March 2010

Chaos is characterised by (1) non-randomness, (2) apparent disorder, (3) strange order, structure or pattern, and (4) large repercussions arising from small changes in initial conditions.

Assoc Prof Brian Hwarng, Department of Decision Sciences, NUS Business School

    

 





Still, Careers For Sons, Spouses For Daughters

Released from Corporate Relations & Communications Office on 19 February 2010

Our findings suggest that parents may have subconsciously reinforced the mindset that sons and daughters are different and should have different life aspirations.

Senior Lecturer Tambyah Siok Kuan and Assoc Prof Tan Soo Jiuan, Department of Marketing, NUS Business School




Redesigning A New Silver Workplace

Released from Corporate Relations & Communications Office on 5 February 2010

Findings indicate that job perceptions in later life are affected by education. Those who are better educated tend to see more long-term opportunities at work and seem more intent on continuing to work after retirement.

Professor Michael Frese, Department of Management and Organisation, NUS Business School 




The Numbers Game: Down A Blind Alley? 
 

Released from Corporate Relations & Communications Office on 22 January 2010

According to our study, about 40 per cent of gamblers choose numbers following Benford's law. That is, roughly 40 per cent of punters tend to believe in and select lucky numbers.

Assoc Prof Mabel Chou, Department of Decision Sciences, NUS Business School




Business Growth: A Matter Of Connections

Released from Corporate Relations & Communications Office on 
8 January 2010

The size of a social network is influenced by at least three factors which we group under the term, social competency. These factors are social skills, social strategies and perseverance in building relationships.

Professor Michael FreseDepartment of Management and Organisation, NUS Business School 


 





Investor Protection And Corporate Risk Taking

Released from Corporate Relations & Communications Office on 
18 December 2009

Our findings suggest that having better investor protection results in more risk taking propensity.

Professor Bernard Yeung, Dean and Stephen Riady Distinguished Professor, NUS Business School 





Managing The Most Expensive Real Estate

Released from Corporate Relations & Communications Office on
 
4 December 2009
 

To companies, the most expensive real estate is their customers’ minds.

Assoc Prof Ang Swee Hoon, Department of Marketing, NUS Business School




Can Mood Influence What We Buy? 

Released from Corporate Relations & Communications Office on 20 November 2009


Our studies also demonstrate that the effect of mood on initial evaluations can be reversed if consumers are told to hold off their evaluations till all information has been obtained.

Assoc Prof Catherine Yeung, Department of Marketing, NUS Business School






Diversify or Die-Versify

Released from Corporate Relations & Communications Office on 
5 November 2009

At the NUS Business School, we studied whether firms can benefit from diversification when there are economy-wide uncertainties such as during an economic crisis.

Professor Kulwant Singh, Deputy Dean, and Assoc Prof Ishtiaq Mahmood, Department of Strategy and Policy, NUS Business School




Can We Encourage Moral Behaviour?

Released from Corporate Relations & Communications Office on 23 October 2009

One’s moral identity is what one holds about his or her moral character. It is a powerful source of moral motivation.

Assoc Prof Vivien Lim, Department of Management and Organisation, NUS Business School






Would You Shop Online For Groceries?

Released from Corporate Relations & Communications Office on 8 October 2009

This study looks at how online shopping can help to make the purchase of groceries less of a chore, keeping in mind that online competition tends to be localized for groceries but less so for non-groceries like PCs, books and CDs.

Dr Chu Junhong, Department of Marketing, NUS Business School




When Is Foreign Competition Beneficial?

Released from Corporate Relations & Communications Office on 24 September 2009

A wise government policy to maximize the net benefit of spillover and competition always helps.

Professor Chang Sea-Jin, Provost's Chair Professor, Department of Strategy and Policy, NUS Business School




Are Software Piracy Studies Reliable?

Released from Corporate Relations & Communications Office on
 10 September 2009

Professor Png from the NUS Business School conducted several tests to verify the reliability of the BSA piracy statistics and concluded that a change in the BSA consultant and methodology affected the published piracy rates. 

Professor Ivan Png, Lim Kim San Professor of Strategy and Policy and Head of Department, NUS Business School





Big Business Stability And Economic Growth - Is What's Good For General Motors Good For America?

Released from Corporate Relations & Communications Office on 
27 August 2009

We found that a more stable list of large businesses is associated with slower growth. Countries whose roster of big businesses does not change often exhibit shower economic growth, slower productivity growth, and slower capital accumulation. Further, total per capita GDP growth and total factor productivity growth are negatively correlated with corporate stability.

Professor Bernard Yeung, Dean and Stephen Riady Distinguished Professor, NUS Business School






Does Knowing Why You're Happy Make You Happier?

Released from Corporate Relations & Communications Office on 
14 August 2009

The present research suggests that by incorporating some positive element of uncertainty into the design of marketing activities marketers may not only sustain consumer happiness for a longer period of time, but also make them potentially more receptive towards subsequent marketing efforts.

Assoc Prof Lee Yih Hwai, Head of Department of Marketing, NUS Business School






Rewarding Honesty And Punishing Deception 

Released from Corporate Relations & Communications Office on 30 July 2009

In collaboration with Professor Adam Galinsky and Professor J. Keith Murnighan from Northwestern University, Dr Wang conducted three experiments to test people’s reaction.

Dr Cynthia Wang, Department of Management and Organisation, NUS Business School






An Operating Model For International Business

Released from Corporate Relations & Communications Office on 16 July 2009

The framework helps executives map activities that require local versus central (headquarters) decision making, and determine whether the execution of activities should be central, local or outsourced.

Dr Andreas Birnik, Department of Strategy and Policy, NUS Business School





Are Leaders Made Or Born?

Released from Corporate Relations & Communications Office on 25 June 2009

Three personality traits most relevant to leadership – social closeness, social potency, and achievement – are studied.

Professor Richard Arvey, Head of Department of Management and Organisation, NUS Business School





Blood Donations - To Incentivise Or Not To Incentivise?

Released from Corporate Relations & Communications Office on 11 June 2009

Why do people engage in altruistic behavior? Can an individual's contribution be displaced or "crowded out" because of contributions by another party?

Professor Ivan Png, Lim Kim San Professor of Strategy and Policy and Head of Department, NUS Business School








Animosity In The Face Of Crisis

Released from Corporate Relations & Communications Office on 28 May 2009

Our research found that the greater the perception a country has control over a crisis and its outcome, the more likely people will blame that country for triggering the crisis or for failing to curtail it.

Assoc Prof Ang Swee Hoon, Professor Leong Siew Meng, Assoc Prof Tan Soo Jiuan, all of them are from Department of Marketing and Professor Kau Ah Keng, Department of Strategy and Policy, NUS Business School












To Brand Or Not To Brand?

Released from Corporate Relations & Communications Office on 14 May 2009

Brands and trade marks are valuable symbols that reflect an organization's image and benefits. Companies have fought tooth and nail over the rights to symbols that represent them. Although imitation is a form of flattery, confusion in the marketplace may tarnish the image and dilute the revenue of the brand whose symbol was copied.

Assoc Prof Susanna Leong, Department of Strategy and Policy, NUS Business School




The Impact Of Parallel Imports On Music CD Prices

Released from Corporate Relations & Communications Office on 30 April 2009

Using data from the music CD industry, Prof Png researched whether legalizing parallel imports would affect music CD prices.

Professor Ivan Png, Lim Kim San Professor of Strategy and Policy and Head of Department, NUS Business School




The Pros And Cons Of Cyberloafing

Released from Corporate Relations & Communications Office on
16 April 2009

Interested to find out if cyberloafing has and positive effect on work? Research has also shown that a positive state of mind towards work is associated with higher job satisfaction, commitment to the workplace and reduced intention to quit.

Assoc Prof Vivien Lim, Department of Management and Organisation, NUS Business School





Impact Of Parental Job Insecurity On The Family

Released from Corporate Relations & Communications Office on 2 April 2009

The spillover theory suggests that an employee's work experiences can carry over into the home and vice versa. Job insecurity has been found to be a work stressor that arouses much stress, strain and other negative feelings such as hostility and social withdrawal.

Assoc Prof Vivien Lim, Department of Management and Organisation, NUS Business School





Women In Leadership: Nature Or Nurture?

Released from Corporate Relations & Communications Office on 23 March 2009

To what extent does genetics predispose certain women to leadership roles and the kinds of leadership they attain? This question, which takes on added interest as we celebrate International Women's Day this month.

Professor Richard Arvey, Head of Department of Management and Organisation





Trust In E-Government Websites

Released from Corporate Relations & Communications Office on 16 March 2009

What is online trust for e-government Web sites? Is it trust in the government or trust in the technology? Would either or both types of online trust facilitate the continued use of e-government Web sites?

Assoc Prof Thompson Teo, Department of Decision Sciences, NUS Business School

   

 
 
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